A newly-released report has revealed that India is highly familiar with diversity, equity, and inclusion in the APAC region, with almost 90% of the respondents being familiar with the concept.
The report by FleishmanHillard’s Research and Analytics practice, TRUE Global Intelligence™ called ‘DE&I Decoded: APAC’ covers over 5,000 respondents from Australia, China, Hong Kong S.A.R., India, Indonesia, Japan, Korea, Philippines, Singapore, and Thailand.
Among the countries surveyed, about 89% of them in India said they were familiar with the concept.
The report says, “India has among the highest familiarity with DE&I of any market surveyed, with the majority of the population being comfortable with discussing DE&I with both people they know as well as new people. The market also has diverse opinions on what DE&I issues need to be addressed, ranging from education to harassment, to religion.”
Courtesy: DE&I Decoded: APAC by FleishmanHillard’s Research and Analytics practice, TRUE Global Intelligence
The report points to the need for organizations to drastically rethink the way they are engaging with stakeholders. It also aims to offer a guide for brands to act authentically and with relevance to cater to their requirement.
In a nutshell, the report finds:
- DE&I is important in APAC
- Economics are a major factor in facilitating change
- Taking decisive action counts
